Find out how early-year media investments shape travel demand before booking windows open and influence the entire traveler journey.
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Find out how paid social and paid search help brands stay visible, adaptable, and accountable during shifting market conditions without sacrificing growth.
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AdWeek highlights the bold approach Dave's Hot Chicken takes on their latest TV campaign that shocked the country.
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Dave's Hot Chicken Wants You to Try It Before You Die in First TV Ads
QSR Magazine features USIM client, Potbelly Sandwich Shop, for their growth volumes this quarter. Praising the sandwich shop for their same-store sales rising to 15 percent, marking the sixth straight time they have seen positive growth.
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Potbelly's Volumes Grow to Unprecedented Level
Your business has marketing needs. Digital media is the focus and marketing has so many variables to consider. Considering whether or not it is beneficial to use a digital media agency can be overwhelming. In this article we outline the benefits and how it can save your business or brand time and money to use a media agency for your marketing needs.
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Exploring the Cost-Benefits of Using a Digital Media Agency
Rob Jayson, Executive Vice President at USIM explains how to achieve agile marketing amidst the era of data deprecation at the 2022 Association of National Advertisers conference.
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Rob Jayson is Guest Speaker at the 2022 ANA Measure and Accountability Conference
It is automatically assumed that an economic downturn means a marketing slowdown, but the two are not mutually exclusive. In fact, with a well thought out strategy under the right conditions can adapt
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What Kind of Marketing is the Most Cost Effective During an Economic Downturn?
USIM, MediaPost’s 2021 Independent Media Agency of the Year, partners with VISIT PHILADELPHIA to drive tourism. Increasing awareness among key markets to drive bookings and revenue during a period of rebuilding for VISIT PHILADELPHIA.
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USIM Partners with VISIT PHILADELPHIA to Drive Bookings During a Rebuilding Period
How to Reduce Media Spend Waste & Optimize Your Advertising Spend When implementing a digital advertising strategy, it’s crucial advertising spend is effective, efficient, and not wasted on blind
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How to Reduce Media Spend Waste & Optimize Your Advertising Spend
See how USIM's Robby Sostman takes a creative and strategic approach to promote Buffalo Wild Wings newest promotion. Sostman, the senior vice president and group director, invites native LA influencers to endorse Buffalo Wild Wings as a local experience.
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Agencies Need to Take a Localized Approach to Influencer Marketing
USIM, the fastest-growing independent media agency in the U.S., announced the appointment of Benson Hausman as Executive Vice President, Chief Growth Officer. Benson joins USIM from OMD USA, where he served as Managing Director, New Business and Marketing, overseeing the addition of over $1BN in billings and the breadth of their brand marketing.
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USIM Welcomes Benson Hausman as Executive Vice President, Chief Growth Officer
USIM Explains Programmatic Versus Linear Television and What You Need to Know! Programmatic versus Linear refers to two different methods of purchasing linear television – Traditional Daypart/Program
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USIM Explains Programmatic versus Linear Television and What You Need to Know
Ad Age details the stories behind some of the marketers making their 2022 list of America’s Hottest Brands. Highlighting 20 products, people and services, Ad Age acknowledges Dave's Hot Chicken, as one of these fast-growing brands in the industry.
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AdAge announces Dave's Hot Chicken as one of America's hottest brands of 2022
Topics will also include how companies and brands can separate themselves from the crowd and take advantage of the opportunities in an emerging market across the travel and tourism space.
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USIM & SXM Media on “Effectively Reaching Your Audience Across Travel & Tourism: Time to Rethink Your Marketing Strategy” Webinar