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Mastering Media Planning in Today's Business Challenges
Mastering Media Planning in Today's Business Challenges
In today's fast-paced, ever-evolving business world, the pressure is on for companies to deliver exceptional results, often with shrinking budgets…
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SPB Hospitality Taps USIM As Media AOR
SPB Hospitality Taps USIM As Media AOR
U.S. International Media (USIM) has been named to media agency of record for SPB Hospitality, whose brands include full-service dining…
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How Potbelly Started Gaining Market Share and Traffic
How Potbelly Started Gaining Market Share and Traffic
Potbelly CEO, Bob Wright, and his leadership team implement a five-pillar strategy including a heavy emphasis on digital advertising and…
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Dave's Hot Chicken Wants You to Try It Before You Die in First TV Ads
Dave's Hot Chicken Wants You to Try It Before You Die in First TV Ads
AdWeek highlights the bold approach Dave's Hot Chicken takes on their latest TV campaign that shocked the country.…
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Potbelly's Volumes Grow to Unprecedented Level
Potbelly's Volumes Grow to Unprecedented Level
QSR Magazine features USIM client, Potbelly Sandwich Shop, for their growth volumes this quarter. Praising the sandwich shop for their…
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Rob Jayson is Guest Speaker at the 2022 ANA Measure and Accountability Conference
Rob Jayson is Guest Speaker at the 2022 ANA Measure and Accountability Conference
Rob Jayson, Executive Vice President at USIM explains how to achieve agile marketing amidst the era of data deprecation at…
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USIM Partners with VISIT PHILADELPHIA to Drive Bookings During a Rebuilding Period
USIM Partners with VISIT PHILADELPHIA to Drive Bookings During a Rebuilding Period
USIM, MediaPost’s 2021 Independent Media Agency of the Year, partners with VISIT PHILADELPHIA to drive tourism. Increasing awareness among key…
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Agencies Need to Take a Localized Approach to Influencer Marketing
Agencies Need to Take a Localized Approach to Influencer Marketing
See how USIM's Robby Sostman takes a creative and strategic approach to promote Buffalo Wild Wings newest promotion. Sostman, the…
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AdAge announces Dave's Hot Chicken as one of America's hottest brands of 2022
AdAge announces Dave's Hot Chicken as one of America's hottest brands of 2022
Ad Age details the stories behind some of the marketers making their 2022 list of America’s Hottest Brands. Highlighting 20…
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